How one SEO Agency is Helping Tech Companies in Toronto

SEO proves to be beneficial for all small businesses. Having a robust, fast, and also user-friendly website that acts as your company brand is one of the best ways to expand your consumer market. All websites ranking higher in search engines through Search Engine Optimization drive in more traffic to the website which can potentially turn in more new clients. SEO is also important for building brand awareness for your business. This is because the websites that are found in the first page of search result is considered to be more esteemed and trustworthy by people. In case, you have a small technology company that does managed IT services or web based 360 degree feedback tools, then you should make use of SEO Toronto for generating a strong web presence. This will set you apart from your customers and you can connect with more clients and customers in different cities around Toronto as well. Here are some of the significant benefits of SEO for technology businesses in Toronto.

User-Friendly Website

SEO helps the owners of all Information technology and management companies based in Toronto to create a wide client base in different cities through a proper optimized SEO campaign and a professional user friendly website. SEO does not mean optimization of the search engines and website; it also helps in improving user experience. Clean, well-structured, and uncluttered website will make the customers stay for a longer time in the website. This decreases the bounce rate and leads to an increase in page views. Again, if your website has highly relevant content then it will keep the readers happy since they are able to get the answers to the questions.

Brings in Customers

One of the main reasons to have a professional website for all tech companies is to be different from the competitors and increase the base of customers. There is no point of investing thousands of dollars if you aren’t able to attract customers towards your business. Business having websites that are SEO optimized attracts more customers and makes 200% profit than the ones that do not have a proper website. SEO is one of the most affordable and effective marketing strategy that can help you bring in customers from many parts if the world. Additionally, it will also bring in customers who are looking for your products and services. It you are willing to spend some time, small amount of money, you will be able to bring targeted customers towards your business.toronto seo

Enhanced Conversion Rates

Websites that are SEO optimized are easy to surf, read, and also loads faster. As a matter of fact, it will open on all kinds of devices including tablets and mobiles. If a website is navigable and is easy to read then it can grab the attention of the customers and turn them into loyal customers or subscribers.

Creates Brand Awareness

One of the primary benefits in the search page is creation of brand awareness. When the website of your tech business appears in the first page of any search engine, the prospective customers are likely to trust the brand and contact you for the service. This is the reason all technology related businesses that wants to have better brand awareness needs to invest in SEO for obtaining the top ranking for the keywords related to their business.

If your competitors have already invested in SEO then you shouldn’t wait and immediately invest in a SEO campaign. It will help your business to grow faster even if there are companies that sells similar products and services. SEO enables your business to become more successful. Call an established Toronto SEO company now! For more info, check this interesting article.

Common technology and IT service problems faced by businesses

Technology has changed the way businesses run in the modern era. Technology has helped businesses to process their systems faster and increase their efficiency. With implementing technology and harnessing all the advantages, many businesses also face day to day difficulty with technology. This is where an IT Services Toronto company is required for professional consultation and help. A survey found out that businesses spend about an average of 25 minutes per day fixing technical issues. For someone working a regular 8 hours for 5 days a week, that is a straight loss of nearly 100 hours of productivity. Here are some of the common technical issues that are faced by businesses on a day to day basis.

Scheduled backup

Maintaining your system files and software is essential for any business to run smoothly. Your data is the core of any business. One of the best techniques to ensure that all the files are safe and secure and you can access them easily is through scheduled system back-ups. When doing a back-up, it is important to address some of the concerns such as what needs to backed-up and how will it be done. One thing that each business owner must keep in this mind is that backing up an entire system might take a long time. A Managed It Service Company has all the resources to back up you system remotely and do it in offline hours for the least convenience.

Toronto IT Services

Outdated Technology

The cost of implementing technology may be expense. What is even more expensive is using an outdated technology for your business systems. Old technology take longer to process are less efficient and will bear a more financial burden. Using an old technology can have a big impact on your business:

Data is insecure: If you are using an old system or software, data breaching becomes relatively easier for hackers. It is essential for every business to have updated software for better data protection.

Migration to new software: Most companies do not have the resources and the expertise to upgrade and migrate to a new software so they essential start the work from ground up.

Data Loss: Another big thing that all companies face when moving form outdated technology is the data loss. Some of the new software at times are not compatible with the old software hence you may lose some important info since both the software do not communicate properly with each other.

Migrating to a new technology or upgrading to a new system is important for everyone to ensure that the data and systems are fully secured. You can easily get your system to migrate with the help of professional IT management services.

If any employee of a business is unable to access files or is working on a slow and faulty network, it becomes harder to increase proficiency and productivity .If any employee is unable to access files without the help of the IT support team then technology is causing a big issue. In all cases above, business owners need to ensure that they have the right technological software and the required protection. In order to maintain your system fully, you can always contact a managed IT service company. All companies work round the clock to help you with instant responses. Call now to know ore how expert manage IT services can help your business increases its productivity by using the right kind of technology.

The difference between 360 degree feedback and other traditional performance reviews

Evaluating employees is a critical part of any organization. Company owners especially HR need to carefully assess a candidate before selecting. After hiring the candidate, they also need to assess the contribution they have made to the company at the end of a time frame. Assessing employees involves many things such behaviors, protocols, work ethics and results produced. 360 degree feedback is a conventional way of evaluating and reviewing employees by taking feedback from the managers, subordinates and colleagues. In some organization, an external consultant is also hired to assess the results and take corrective actions. 360 evaluations is a lot different than regular traditional performance reviews.

360 feedback

Feedback from all perspective: An Hr’s alone evaluation may not be accurate for assessing an employee. 360 degree feedbacks involve taking reviews and feedbacks from the direct managers, subordinates, colleagues and additional sources. People may not act the same around certain people especially when they are around their bosses. Carefully assessing from all angles helps you get a clear picture of the employee and how much has the employee contributed to the growth of the company.

Broader views and forward focused: Traditional questionnaires and evaluations use to work around assessing an employee’s overall work and results. The information to fully assess an employee is limited. 360 degree gives a wider and broader perspective of the employee. Not only do you assess the employee based on their work ethics and contributions, data from the 360 degree can help assess the weakness and strengths of a person. The data driven can help change a person and increase the efficiency in work.

360 degree is one of the best ways of assessing any persona in an organization. Even top levels corporate are assessed with 360 degree feedback in many companies. Looking at employees and seeing how they work and is impact is only a short term vision. What a company needs to assess is if they are building the right kind of employees who will stay in the company for a long time and will help in the growth of the company.

There are now many tools in the market which are helping companies and organization to perform these 360 degree assessments in a more efficient and faster way. Many technology companies have now come up with cloud based tools which can be easily customizable to evaluate employees. Using web tools will save the handwork of handing out paper and then collecting and assessing. The data collected in the online software can easily be analyzed and assessed. The size of the company does to matter when you use these online tools as you can easily feed in data of 10 to 5000 employees.

More and more companies are now using these cloud based tools. If you are looking for ways to assess your employees, you cannot find a better way than 360 degree feedback. You can contact a 360 degree performance companies that has the right kind of web based tools fit for your organization.


Bolnet technologies bring you the latest news and insights from the world of Technology and digital media. From techthe latest gadget releases to important tips in the online marketing world, our writers keep a keen eye on every aspect of technology and we love to share this valuable info with our readers.  We all know how important it is to keep to date with the latest technologies being used to make communication and work more efficient. Besides from the latest release in the digital world, we will also tips for businesses as how they can incorporate technology and boost their business productivity.

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